Top 17 Most Popular Premium WordPress Themes 2020

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If you’re looking for the best WordPress theme money can buy, then this collection of the most popular premium WordPress themes will help you find what you seek.

In this collection, you’ll find themes that are packed with demos for every type of project. You’ll also find themes that feature bespoke or third party page builder tools that make creating custom designs for your WordPress website surprisingly simple.

The most popular premium themes also include a wide range of features that will upgrade your WordPress website from a standard blog to a powerful publishing platform. If you want to create a fully functioning online shop or just list a few items for sale on your website, most of the themes in this collection have good ecommerce capabilities.

The WordPress themes that have made it into this collection all feature high-quality designs, impressive selections of demos and pre-built layouts and templates, plenty of customization settings and options, and genuinely useful features that will make your website serve its purpose more effectively.

These are the most popular premium WordPress themes for a reason, and whichever one you choose, you’ll be well on the way to creating a great website.

1. Divi

Divi is the flagship WordPress theme from the Elegant Themes team that can help you create any type of website with WordPress. As it comes with the Extra theme as well as a few useful plugins for $89, it’s a great value option.

One of the best features of this popular premium WordPress theme is the integrated Divi Builder. This drag-and-drop tool makes it easy to create and design custom layouts for the pages of your WordPress website, including the homepage. Through the Divi Builder user interface, you can construct custom page layouts that are comprised of multiple rows and columns. Your layouts can then be populated with a range of modules.

The Divi Builder modules that can be dropped into your custom layouts include basic options, such as a range of text and image layouts, buttons, galleries, and block quotes. However, the Divi Builder modules can also add more advanced features to your website, which you’d otherwise have to install additional plugins to gain access to. This includes slideshows, pricing tables, testimonials, email optin forms, animated counters, and much more.

While the Divi WordPress theme and its builder tool do make creating your own custom designs from scratch straightforward, the growing selection of pre-built page templates provides a great foundation for your own layouts. These templates cover a wide range of scenarios, including multiple homepage layouts, plus all the essential pages any good website will need. Divi also includes full ecommerce support, making it a great choice for online shops.

That’s not all Divi has to offer, though. A recent update saw a split testing tool added to the theme. Divi Leads allows you to carry out split testing to optimize the different elements of your website, helping to ensure your site delivers the best results possible. Divi is becoming increasingly portable too, making it a great choice for web designers who want to be able to quickly export and import their settings into a new project. This theme is positively brimming with features and possibilities, and you can get the full lowdown in our hands-on Divi review.

Divi has been available for a few years now and has been regularly updated and improved since its release. As new features are added and improvements made, Divi keeps getting better and better. This – and its great value price tag – has helped make it a popular choice, which for many, is the best WordPress theme you can buy.

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2. Newspaper

Newspaper is one of the bestselling news and magazine style themes for WordPress. No matter what content you’ll be publishing on your website, from serious articles and reports, through to recipes, fashion, culture or travelogues, the Newspaper theme has a pre-built template to match.

In fact, with so many different demos to choose from, there’s a great chance that your news or magazine website will have a look and feel that is perfectly suited to the type of content you are publishing. Once you’ve chosen a demo from the available options, you can then use the detailed customization settings to tweak the design to ensure it matches your vision.

After a recent update, the Newspaper theme now comes with a brand-new drag-and-drop page builder designed to help you customize your site. The tagDiv Composer is specially built for news, magazine, and publishing websites, and comes with over 100 elements to ensure each article has the right look. This best-selling WordPress theme also has various pre-built template designs for posts and pages, all gathered into the tagDiv Cloud Library. With the custom widgets such as weather, currency exchange, popular posts, or range of social media ones, you can provide useful information to your visitors, while making it easy for them to find more of your content.

If you want to monetize your website, the Newspaper theme includes an ad management tool and plenty of locations for displaying adverts. You also get to work with full-width page layouts, multiple headers, and top bar designs, not to mention a range of post templates to make your content more engaging.

Newspaper has a wealth of features that will help you build a professional news and magazine website with WordPress.

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3. Kalium

Kalium has lots of premium demo website content that’s easy to customize.

It is described as a creative theme for professionals, and this is reflected in the library of website demos that you get access to. Among the demos are options for agencies, photographers, architects, lawyers, bloggers, freelancers, and many other types of service providers.  The demos include all the content a typical website will need and not just the homepage template, as is sometimes the case with other themes.

Importing the demo content into your WordPress dashboard is an easy and straightforward process. You can choose which content to add to your site, such as the pages, posts, settings, and widgets, to name just a few. This gives you lots of control over how the foundation of your new website will look.

Thanks to a recent update, Kalium is even more flexible than before. While in the past you could easily customize the post and page content of your website, you can now use the integrated functionality of Kalium to edit the header area of your website. Due to this, it is possible to control what content is displayed there and how it is presented. The header editing work takes place through a modern drag-and-drop interface, so whether you’re experienced with this type of activity or not, you should be able to give your entire website a unique look.

The new and improved version of Kalium has also been tweaked to improve load times. One potential problem with multipurpose themes like this is that they can sometimes load slowly. To overcome this, the developers of Kalium have reduced the size of the website files and used conditional file loading to help your site load as quickly as possible.

If you want your professional website to have a creative look, Kalium is a theme to add to your shortlist.

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4. Uncode

Uncode has worked its way up the charts since its initial release to become of the most popular WordPress themes available today.

To help it become one of the best-selling creative multi-purpose themes for WordPress, Uncode is packed with an ever-expanding list of features. First released in 2015, Uncode has been constantly updated and refined to remain a strong and consistent seller at the ThemeForest marketplace. Now on version 1.8, Uncode gives users a huge library of unique concepts or website demos to choose from for their own projects. Like many of the other best-selling WordPress themes in this collection, Uncode makes it very easy to import your choice of demo into your website dashboard. Simply make your selection, press a few buttons, and your site will be set up and ready to accept your content.

To help you add your own personality to the Uncode demos, this theme includes the ever popular WPBakery Page Builder plugin – previously known as Visual Composer – that gives you the ability to customize the demo content through a drag-and-drop visual editor. As well as the page builder, there’s also a powerful theme options panel that gives you even more creative control over the appearance of your website, whatever type of site you’re working on, from ecommerce store to basic blog.

Other premium tools in the Uncode package include the powerful Slider Revolution and LayerSlider slideshow builder plugins that will provide you with everything needed to add eye-catching presentations to your website. Uncode also works with all the best third-party plugins to ensure maximum compatibility with any tools you want to add to your site. The social media integration features should come in handy too, for anyone who wants to display content from their feeds on their WordPress website.

With demos covering agency, portfolio, blog, ecommerce, and corporate projects, you really can create any type of WordPress website with the Uncode theme.

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5. TheGem

TheGem is a new addition to this collection of the most popular premium WordPress themes.

With over 80 creative concepts to choose from, this multi-purpose theme can be used to create almost any type of website with WordPress. Spanning multiple categories and design styles, each of the website demos of TheGem has been built to a very high standard. In fact, it’s fair to say that individually, each of these demos could be sold separately. However, as it is, anyone who chooses TheGem gets access to a very impressive library of website demos.

Thankfully, when setting up your website, TheGem makes it very easy to import this content. After doing so, you can then choose from over 400 creative templates for the homepage and inner content of your site. Customizing your site isn’t a problem either and the options on offer help explain why TheGem is one of the most popular premium WordPress themes available today.

Despite a strong focus on design and pre-built content, the creators of TheGem haven’t overlooked the other essential aspects of producing a winning theme. If you do choose TheGem for your project, your website will load quickly, be optimized for the search engines, and of course, be highly mobile friendly. As you’d expect from a best-selling theme, TheGem has been designed to work fully with the leading third party plugins, such as WooCommerce, Contact Form 7, Yoast SEO, and more. The package also includes a good selection of useful premium plugins at no extra cost.

Whatever type of website you’re creating, the demos of TheGem should be able to help you launch your project in style.

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6. Pofo

Pofo has an impressive selection of website demos that have helped it become a popular WordPress theme.

Although listed as a creative portfolio and blog theme, Pofo has evolved into something much more versatile. Thanks to a varied portfolio of website demos, Pofo is suitable for a range of projects. Provided you need a stylish and creative website, and you have some visual content you’d like to display, Pofo is definitely worth a closer look.

As this theme is ideal for creating portfolio websites, all of the demos include a strong set of portfolio templates. Due to this, whether you use one of the agency demos, the studio option, the corporate homepage, or the freelancer demo, you can easily display your work in a number of different ways using the portfolio templates. Just to give you even more options for your website, Pofo also comes equipped with a coming soon and an under maintenance demo that you can apply to your site while it’s in development or being updated.

Another reason why you might want to consider Pofo for your website is the fact that all of the demos and their templates and layouts can be customized through the integrated WPBakery Page Builder plugin. Thanks to this, you can open any of them up for editing through the modern drag-and-drop interface of this tool. So if there’s anything that’s not quite right about any of the Pofo templates, you should have no trouble customizing them. You can also use the page builder to add any extra pages to your website that you might need, regardless of whether you have any technical web design skills or not.

Pofo should have everything you need to create almost any type of website with WordPress.

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7. Exponent

Exponent is a popular theme with a focus on creating business websites with WordPress.

The 26 pre-built website demos that make up the Exponent theme package certainly give you lots of options for your new site. Among the demos are designs for creating agency sites, app landing pages, IT services websites, and ecommerce stores. Bloggers and those who want to launch a portfolio website will also find some good options in the Exponent demo library.

While the quickest way to create a website with this theme is to import one of the pre-built demos, you’re not limited to only using Exponent in this way. If you want to spend a bit more time building your site, you can mix and match the page templates from the individual demos to get your website looking just right. As Exponent comes with a powerful page builder tool integrated into its core, you can also edit all of the pre-built content to ensure it’s right for your project. In the unlikely event that you can’t find a suitable template for a piece of content for your site among the website demos, you can also use the page builder to create your own custom designs.

As the demos in the Exponent package cover a wide variety of website projects, you also get access to a lot of features if you choose this theme. For example, as there is a conference and events demo, regardless of which Exponent demo you decide on, you can use the ticketing and registration features of the events demo on your site. The same applies to the ecommerce functionality of the online store demos that make it possible to sell products from any site created with Exponent.

With so many templates and customization options, you should be able to create any website with this popular theme.

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8. Kallyas

Kallyas has an impressive number of website demos to make it one of the most versatile themes available.

With over 70 website demos to choose from, it’s easy to see why Kallyas has become such a popular WordPress theme. Over the years, Kallyas has been updated and improved many times, seeing its library of website demos grow to a number that rivals many of the other options in this collection of best-selling themes. However, with Kallyas, it’s not only about the number of demos you get access to. It’s also about the quality of the templates and layouts that make up the Kallyas theme package.

If you browse the list of demo websites that come with this theme, you’ll get a good idea of the range of design styles and types of projects covered by Kallyas. Once you click through to a demo, you can see that the pre-built websites consist of much more than just feature-rich homepages. All of the Kallyas demos come with a good selection of other templates, covering the most commonly found content types, including about and contact pages, plus many more.

The developers of Kallyas appear to have made simplifying the setup process for this theme one of their main priorities. Thanks to this, whether or not you’ve used WordPress to build a website before, you should be able to install and activate this theme, as well as activate the required and recommended plugin, without much effort at all. Then it’s just a case of choosing a demo, importing it into your WordPress dashboard, and adding your own custom content. If you want to get more hands-on with the website creation process, you’re able to use the bespoke page builder that’s integrated into the heart of Kallyas. This tool has been designed to ensure that you have full creative control over your new WordPress website, whether you’re a designer or not.

Kallyas has gone from strength to strength over the years to remain one of the most popular themes for WordPress to this day.

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9. X

x-theme-integrity

X is another powerhouse of a WordPress theme that can be used to create any type of website with WordPress.

To demonstrate the multi-purpose credentials of X, this popular premium WordPress theme provides you with four main categories of pre-built demos. Each category then contains multiple variations that cover a wide range of projects. Therefore, no matter what type of website you plan to build, from business homepages and online portfolios, through to ecommerce stores and regular blogs, X has you covered.

Furthermore, X includes Cornerstone, one of the best WordPress page builders available. One of the highlights of the X page builder tool is its front-end, drag-and-drop user interface. This gives you a WYSIWYG view of your pages as you design them, removing much of the guesswork this process usually involves.

Thanks to Cornerstone’s good selection of modules, you can easily populate your layouts with useful elements to make your website stand out from the crowd. X also includes a growing number of extensions that add even more features to your website.

This is a very impressive theme and if you want to know more, be sure to read our in-depth X WordPress theme review. However, if you like what you’ve read so far, the short version is that X is a highly flexible option, which is packed with features that have helped make it one of the most popular WordPress themes available today.

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10. Oshine

Oshine aims to provide you with everything that’s needed to build any type of website with WordPress.

Thanks to more than 50 pre-built website demos, there shouldn’t be a site that you can’t create using Oshine. To help you quickly browse the Oshine demos, the options have been divided into a few different categories, including online portfolios, agency websites, business sites, and ecommerce stores, to name just a few. There are often multiple versions of the same type of website. For example, if you want to create a photography website, Oshine gives you more than one demos to choose from.

If there isn’t a demo that’s a perfect match for your vision, Oshine can still help you build a suitable site for your project. Thanks to the integrated page builder tool, creating a custom website with Oshine isn’t a problem. While some themes include a third-party page builder tool, Oshine has its own in-house visual editor that ensures maximum compatibility with the demos that make up this theme. While opting for a theme with a popular third-party page builder plugin might offer some familiarity if you’ve used that tool before, this shouldn’t be an issue with Oshine, as its visual editor is very easy to use.

In addition to all of the pre-built website demos, there are also lots of useful individual templates that can be accessed regardless of which demo you choose. Some examples of this include the library of portfolio templates and a large number of blog post layouts. Ecommerce content isn’t in short supply either, should you want to build an online store with Oshine or just list a few products for sale on your WordPress website. Oshine has some useful ecommerce features too, helping you to give your online shop a professional look to rival your competition.

As well as its other features, Oshine has some useful tools to help with site performance, such as image lazy loading and conditional CSS loading.

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11. Stockholm

Stockholm has generated over 24,000 sales so far, making it one of the best-selling multi-purpose WordPress themes.

As well as being purchased an impressive number of times, Stockholm has also proven to be a popular choice with its users. In fact, with a 4.71-star rating out of 5, based on over 1,200 reviews, it’s fair to say Stockholm is a theme you’ll be happy with.

One reason for its success could be its library of stylish website demos. In a recent update, three new demos were added to the list, making it now possible to launch professional-looking restaurant, shop, and architecture websites with this theme. Other demos in the Stockholm package that can help you quickly create a website for your project include the online portfolio option, the different agency demos, and the pre-built business website.

However, as the demos can all be easily customized through the included WPBakery Page Builder plugin, if you don’t see one that’s a perfect match for your project, you should find it easy to modify a demo to meet your needs. With Stockholm, you also get access to the premium Slider Revolution plugin for adding interactive slideshows to your website. These two tools also help to explain why Stockholm has become such a popular premium WordPress theme, however, the list doesn’t stop there.

Stockholm is also packed with ecommerce features to help you create a professional-looking online store with WordPress and WooCommerce, or simply list a few items for sale from your website. Other customization options, like the Google Fonts support, easy-to-use color controls, and settings for editing the overall layout and appearance of Stockholm can help you create a unique website with this off-the-shelf theme.

With over 40 website demos to choose from, it is easy to see why Stockholm is such a popular theme.

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12. Bridge

bridge-creative-theme

Bridge has remained a popular WordPress theme since its initial release in 2014. Since then it’s received many updates and improvements and is now on version 9.

In its latest incarnation, the Bridge WordPress theme includes over 145 fully featured demos. This means that no matter what type of website you’re building, and what style of design you prefer, there’s likely to be a pre-built demo that’s right for you.

However, if there isn’t a pre-configured demo that matches your plans, you can easily mix and match the different elements of each option to create a bespoke look and feel for your WordPress website. You’ll also find the powerful Visual Composer plugin in the package, giving you an easy way to modify any of the included designs or create your own from scratch.

The impressive number of demos might be the most eye-catching feature of this theme. However, Bridge has much more to offer when it comes to creating professional websites with WordPress.

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13. Massive Dynamic

massive-dynamic-wordpress-website-builder

Massive Dynamic is an interesting theme that despite its recent release, is already on its way to becoming one of the most popular premium WordPress themes you can buy today.

Massive Dynamic isn’t your typical multi-purpose WordPress theme, though. Instead of overwhelming you with countless demos, this theme places a website builder tool at its core. This isn’t your typical builder tool either. Instead, it’s a highly intuitive, drag-and-drop page builder tool which features an impressive front-end user interface.

Through the builder interface, you can click-and-point and drag-and-drop your way to custom designs that just wouldn’t be possible with a standard installation of WordPress. There are plenty of useful elements that can be added to your designs, too. Each of them can be customized in a number of ways. While you work, you get a live view of how your page is shaping up, helping to prevent any nasty surprises when you do publish your content.

Although Massive Dynamic is focused on letting you design your own website with its builder tool, it does include 37 impressive demos that cover a wide range of projects. This includes business homepages, blog templates, creative agency and portfolio websites, and personal promotional sites.

There’s also a good selection of ecommerce demos for creating online shops and the Massive Dynamic builder tool has full ecommerce support. This all makes it easy to create your own custom storefronts to promote your products in the best possible way.

Massive Dynamic is a rising star in the premium WordPress theme space and it’s already shaping up to be a strong contender for the best WordPress theme award.

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14. Foodie Pro

foodie-pro-theme

Foodie Pro differs from most of the other themes featured so far. Instead of being ready for any project, Foodie Pro is laser-focused on helping you create a food blog or other type of culinary related website.

Foodie Pro has been created for the popular Genesis framework. This means that your website will be built upon a solid foundation, combined with the stylish design of Foodie Pro and the power of WordPress.

If you do select Foodie Pro for your website, you’ll get six layout options to choose from, plenty of customization settings, and a widgetized homepage layout to help you decide which elements your visitors will be greeted with when they arrive at your site.

If you are creating a food related website and don’t want to be overwhelmed with decisions and choices, then Foodie Pro and its elegant approach to theme design could be a good option.

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15. Avada

avada-wordpress-theme

Avada is the number one, bestselling WordPress theme of all time – at least at the busy ThemeForest marketplace – making it a worthy inclusion in this collection of the most popular premium WordPress themes.

Avada is packed with settings and options, making it a great choice for those who have a strong vision for their project and want to apply it to their WordPress website. As well as the detailed theme options control panel, Avada provides you with a growing library of pre-built demos.

The Avada website demos cover a range of categories, including photography, agency, gym, business, church, cafe, fashion, travel, ecommerce, and many more types of website. All of the demos and their pages can be customized through the integrated Fusion Builder tool. This bespoke page builder tool makes it easy to create custom page layouts, and then drop a wide range of elements into them.

Some of the elements that you can add to your posts and pages with Avada include alert messages, buttons, flip boxes, full-width sections, pricing tables, sliders, testimonials, and much more. Avada also gives you five header layouts to choose from, ensuring you get the right look and feel for your website.

The distinctly different Avada demos make this a true multipurpose theme that is ready for almost any project, right out of the box.

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16. Soledad

soledad-blog-magazine-theme

Soledad and its 250 demos might have the most to offer when it comes to pre-built templates and layouts.

The Soledad demos cover almost every category of website that you can imagine. No matter what type of project you’re planning, there should be a demo you can either use as is, or as the foundation for your own website design.

In fact, if you want some inspiration for your project and a better idea of what this theme is capable of, there’s a selection of real-life examples of websites that have been created using the Soledad theme on its sales page.

When it comes to customizing the Soledad demos and page templates, there’s an impressive number of theme settings and options to make use of. Not only that, but there’s also over 200 possible slider and blog layout combinations to choose from. Making changes to your website is very straightforward, thanks to the use of the WordPress Customizer interface. This gives you a live preview of your changes as you make them, preventing you from having to continuously save your work, switch browser tabs, and refresh tabs.

If you are planning to create an online portfolio with WordPress, the six different portfolio styles Soledad includes should appeal to you. This theme is also a good choice for creating an online shop, thanks to its full support for the popular WooCommerce store builder plugin.

Soledad has a demo version for every occasion, helping to explain why this is one of the most popular premium WordPress themes of the moment.

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17. Flatsome

flatsome-woocommerce-theme

Flatsome is an ecommerce theme that combines the best trends in online store design to help you build an attractive and high converting marketplace.

The Flatsome WordPress theme has been built by the UX Themes team, an outfit that specializes in the creation of WooCommerce-powered ecommerce themes. This means that if you choose Flatsome for your online shop, you’ll be getting access to many years’ experience of creating this type of WordPress template.

As well as multiple ecommerce demos to choose from, covering a range of online store types, the Flatsome WordPress theme also includes a drag-and-drop builder tool. This tool makes it easy to create custom designs and layouts for your website, including your storefront and the individual product pages that make up your online shop.

To ensure your mobile visitors can make purchases just as easily as your deskbound shoppers, the Flatsome theme, and therefore, your website, is fully responsive. Smartphone and tablets users can swipe and touch their way around your store, add items to their shopping cart, and checkout with ease, all while on the go using their mobile devices.

Flatsome is highly popular ecommerce WordPress theme that includes all the features you’ll find in the best online shops.

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